How to Measure Conversions on Your Site in Google Analytics
The first step to measuring conversions on your site is to set up goals in Google Analytics. These are called "Events" and they can be anything from an email sign-up form or a purchase checkout. You'll need to choose these, and then track them by placing the code provided by Google Analytics on the page you want to be monitored. What is a conversion? A conversion is a goal that you have set for your website. It could be a sale, a sign-up, or something else that you have defined as valuable to your business. Conversions are important to measure because they show how well your website is performing in achieving your goals. There are a few different ways to measure conversions in Google Analytics. The first is by looking at the conversion rate for a specific goal. To do this, go to the Conversions section of Google Analytics and click on Goals. Then, select the goal that you want to look at and click on the Conversion Rate metric. You can also look at the total number ...